Marketing Essentials
In this course, you will learn the essential Marketing Strategies and the tools needed to successfully implement these strategies.
What you will learn
Create marketing strategies and action plans .
Learn to find the perfect value proposition for customers.
Learn the most important marketing tools and techniques available.
How to assess marketing effectiveness and use KPIs for evaluation.
About this course
Effective marketing is vital to ensure the survival and growth of any business. It does not matter whether the business is large or small or what products or services the business supplies, the truth is that effective marketing cannot be ignored and is essential for any successful organization.
This course teaches you the most important marketing principles and tools like the 4P marketing mix and introduces you to the newer versions like 7P and 4C models. You will also understand the importance of segmentation, targeting and positioning (known as STP for short) to reach your customers.
$19.99
Type:
Online Course
Duration:
2 hours (self-paced)
Award:
Certificate
Language:
English
Level:
Beginner
Access:
Lifetime access
Testimonials
FAQs
Do you need experience in marketing to take this course ?
No, this this course is designed for the absolute beginner
How would this course benefit me ?
This course is for anyone who is an absolute beginner to marketing and wants to learn the basics to get an understanding of the subject or as a stepping stone to a career in marketing.
Is this course really 100% online? Do I need to attend any classes in person?
This course is completely online, so there’s no need to show up to a classroom in person.
Is this course taught in other languages ?
Currently all IIBMT courses are taught in English only.
What you will earn
Once you complete the course and you successfully pass the final exam, you will be awarded a certificate like the sample shown below.
Marketing Essentials
In this course, you will learn the essential Marketing Strategies and the tools needed to successfully implement these strategies.
$19.99
Type:
Online Course
Duration:
2 hours (self-paced)
Award:
Certificate
Language:
English
Level:
Beginner
Access:
Lifetime access
What you will learn
Create marketing strategies and action plans.
Learn to find the perfect value proposition for customers.
Learn the most important marketing tools and techniques available.
How to assess marketing effectiveness and use KPIs for evaluation.
About this course
Effective marketing is vital to ensure the survival and growth of any business. It does not matter whether the business is large or small or what products or services the business supplies, the truth is that effective marketing cannot be ignored and is essential for any successful organization.
This course teaches you the most important marketing principles and tools like the 4P marketing mix and introduces you to the newer versions like 7P and 4C models. You will also understand the importance of segmentation, targeting and positioning (known as STP for short) to reach your customers.
Testimonials
FAQs
Do you need experience in marketing to take this course ?
No, this this course is designed for the absolute beginner
How would this course benefit me ?
This course is for anyone who is an absolute beginner to marketing and wants to learn the basics to get an understanding of the subject or as a stepping stone to a career in marketing.
Is this course really 100% online? Do I need to attend any classes in person?
This course is completely online, so there’s no need to show up to a classroom in person.
Is this course taught in other languages ?
Currently all IIBMT courses are taught in English only.
What you will earn
Once you complete the course and you successfully pass the final exam, you will be awarded a certificate like the sample shown below.